Giving Back

By purchasing our products, you’re directly fueling reentry programs, youth empowerment, and community-led change. We don’t just talk about it — 20% of every sale goes toward helping the homies heal, rebuild, and break cycles.

We’re building this brand to give more — and we mean that. As we grow, so does the impact. Bigger reach, bigger drops, bigger giveback.

At the heart of every real one is a giver. And giving isn’t always about money — it’s time, skills, energy, love. It’s mentoring a young person. Donating gear. Buying from a brand that gives a damn. Listening when someone needs it. That’s the movement. That’s how we win. 

And we’re just getting started. 

The goal? To create a cycle where every purchase pays it forward.
Not just with words, but with receipts. With results.

We don’t just talk impact — we show it.

So if you're rockin' with us — thank you.

You're not just wearing a hoodie.
You're helping free the homies!